Innovations, that are effective tend to stick around. “The Wheel” is a good example. It is an ancient invention that continues to play a major role in society, why? Because it works!
Advertizing in the form of flyers/pamphlets, door hangers, coupons, magazine ads, brochures, and promotional products are in a similar category to the beloved Wheel, because they too, work.
Even in our digital world consumers still respond to print media. There really isn’t much debate as to if print advertizing is effective or not. The question is, what makes it effective? A professionally designed ad can speak volumes for your company or message, but without certain insights you may just be wasting paper and ink.
Though your company name and branding will be included on any promotional material it has been found that to be effective, it should not be the focus. Potential customers want to know frankly, “What can you do for me?” first, then who you are second. That said a good Flyer or Ad for example needs to convey clearly what you do, what problems you solve for the consumer. Once you engage your audience because they see you offer a solution to a problem of theirs, they then become far more interested what you call yourself and how to contact you for further information. A call to action is another must have for promotional. When there is a “limited time only” offer or some sort of perk offered that requires action, consumer response is significantly better than when there is no such call to action.
Some of our offerings include:
Band Flyers, Event Flyers, Unique Pull Tab Flyers, Real Estate Flyers,
Event Flyers for Concerts, Shows, Fundraisers, and more.